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• Increase your advertising rates. You must first increase the value of your advertising by either enhancing the demographics of your user base or improving your ability to target your ads. Geotarget ads to improve the rates you command for your advertising.
• Improve your site stickiness. By compelling your users to view more pages each time they visit your site, you increase your overall page views and revenue. Geographic metadata-driven content helps you to keep your users on site longer.
• Increase visitor frequency. Just like any other retail business, success depends on how frequently your regular customers visit. Local alerts based on geography attract your users back to the site with content they decide is valuable.
• Place more ads on your Web pages. Seems simple, but implemented improperly it can have a devastating effect on the quality of your user experience. Dynamic maps of articles enable you to present incremental ads that float over the page. Learn more...